Meet the Founder – Lyra Gracie
I am a mother, entrepreneur, and the founder of Bee Gracie — a brand born from my passion for health, movement, and purposeful aesthetics.
I started working early, at 17, when I moved to the United States. It was there that I experienced major transformations: I became a mother, reinvented myself, and learned how to adapt to new challenges. Some time later, I decided to return to Brazil with a new perspective and the desire to start over.
I grew up in a family deeply connected to sports — my grandfather was the founder of Brazilian Jiu-Jitsu, and the Gracie Diet was always part of my daily life. This connection to well-being led me to study Nutrition in college, but I soon realized that my true path was entrepreneurship.
Bee Gracie was born from the union of these experiences. More than just a fitness clothing brand, we are an expression of strength, lightness, and authenticity. We believe that what you wear should match your energy at every moment — from training to daily life, with comfort, style, and purpose.
The Art That Dresses the Soul
At Bee Gracie, every print carries a story. Nothing is random. No piece is created by chance.
Our prints are designed by women artists, with sensitivity, technique, and purpose. Each stroke is the result of a deep creative process, where beauty meets symbolism to bring to life designs that go beyond the visual — they touch the emotional, awaken sensations, and convey messages.
Inspired by feminine archetypes and ancestral symbols of strength, our prints are like visual amulets. They are created to bring balance, courage, flow, or focus — as a form of energy that moves with you, from yoga to daily life.
We believe that dressing is also an act of expression and connection. That is why each collection is developed with an artistic and spiritual vision, respecting the time of creation and the power of the feminine.
Every Bee Gracie piece is unique.
Because every woman is unique.
Prints That Tell Stories
Energies you can wear. Forces that are revealed.
It all began with a question: what if the clothes you wear could also make you stronger from within?
At Bee Gracie, the answer came through art.
Every print we create is born from a sensitive, deep, and intuitive process — almost like a ritual. Women artists pour their souls into each stroke, creating exclusive designs inspired by feminine archetypes and ancient symbols of strength, balance, and transformation.
These prints are not passing trends.
They are symbols that carry meaning — from the lightness of water to the firmness of the mountain, from the delicacy of a flower to the power of a spirit animal. Each collection is a dive into ancestral stories that still live within us.
Before reaching you, each piece goes through a careful creative journey: symbolic research, color study, and energetic composition. We want you to feel more than comfort when you wear Bee Gracie — we want you to feel an awakening.
Because we believe clothing can do much more than cover the body.
It can empower, protect, and remind you of who you are.
And your strength, woman, deserves to be printed.